Skyrocket Your Local Search Rankings
At Bullberry, we specialize in providing top-notch digital marketing services for building contractors in Kenner LA. Our team possesses a wealth of knowledge and expertise in SEO that can help you evaluate the effectiveness of your current marketing strategies. We aim to identify opportunities for growth and revenue boosting, ensuring that your business thrives and attracts more customers. By working with us, you can rest assured that your digital marketing needs will be well taken care of, and your business will reach new heights of success. Contact us today and let us help you achieve your marketing goals.
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Kenner Local SEO for General Contractors
As a building contractor, you know that you need a steady stream of local clients to keep your business thriving. You might have a great website, but without optimization for local search, you’re probably losing valuable organic traffic to your competitors. That’s why local SEO is a crucial part of any marketing strategy for building contractors. In this article, we’ll dig into the importance of local SEO, specifically focusing on Kenner, LA, and share some tips for optimizing your website for local search.
First things first, what is local SEO?
While traditional SEO strategies focus on ranking a website for specific keywords, local SEO is all about optimizing a website to appear in local search results. This means targeting keywords that are relevant to the local area, and helping search engines like Google to understand the location of your business. Local SEO is particularly important for businesses that depend on local customers, like building contractors, as it can help increase brand awareness, drive more traffic to your website, and ultimately lead to more conversions and sales.
Why is local SEO important for building contractors?
As we’ve mentioned, local SEO is crucial for building contractors who want to attract customers in their local area. It’s estimated that 46% of all Google searches are seeking local information, so if you’re not optimized for local search, you’re missing out on a huge opportunity to reach potential customers. In addition, local search results are often prioritized by Google, meaning they’re more likely to appear at the top of search results. This means that if you’re not optimizing for local search, your website could be buried beneath your competitors. Building contractors who want to stay competitive must embrace local SEO.
How can building contractors in Kenner, LA optimize for local search?
There are a few simple steps that building contractors in Kenner, LA can take to improve their local SEO:
1. Use location-specific keywords
Building contractors should use keywords that are highly specific to their local area. This could be a combination of services they offer and the city or neighborhood they work in. For example, “roof repair Kenner, LA” or “kitchen remodeling in Kenner.”
2. Claim and optimize Google My Business listing
Google My Business is a free tool offered by Google that allows building contractors to manage their online presence across Google, including search and maps. To optimize your GMB listing, make sure all your information is accurate and complete, including your company name, phone number, physical address, hours of operation, website, and photos.
3. Encourage customer reviews
Reviews are integral to local SEO. Encouraging customers to leave reviews on Google, Yelp, and other review sites can help improve your local search rankings. When you do receive reviews, make sure to respond in a timely and professional manner.
4. Building citations from local directories
A local citation is any online mention of your business. It can include your name, address, and phone number (NAP), and can be found on websites like Yelp, Angie's List, and HomeAdvisor. Building backlinks from local directories can signal to Google that your business is reputable and trustworthy, improving your chances of ranking higher in local search results.
What services offered by General Contractors can be used as keywords to market their services?
Building contractors should consider using keywords that are highly relevant to their services, including:
1. Kitchen remodeling
2. Bathroom remodeling
3. Flooring installation
4. Roof repair
5. Siding installation
6. Painting
7. Deck installation
By incorporating these keywords into your website copy and blog content, you can signal to Google that your business is a top choice for those looking for these specific services in Kenner, LA.
Local SEO isn’t optional for building contractors who want to attract customers in their local area. By optimizing for local search, building contractors can improve their chances of appearing in local search results, increasing brand awareness, and ultimately driving more traffic and conversions. Use the tips and strategies we’ve shared in this page to improve your local SEO and stay ahead of the competition.
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